Google Analytics provides detailed reporting of your website’s traffic and performance. A Google Analytics code can also be applied to your OwnLocal Platform, so you can get a clear idea of who has been visiting it, how they are engaging with the content, and other performance metrics.
First, you will need to generate a unique Google Analytics tracking code for your publication’s website. To create your code, follow these step-by-step instructions provided by Google.
Once you’ve generated your tracking code, shoot a quick email over to firstname.lastname@example.org with your publication’s name and your code. Let us know you’d like us to implement your code, and we’ll get it done.
That’s it! You’ve taken all the necessary steps to add Google Analytics to your platform.
Due to reindexing and caching, it can take up to four hours for the changes you’ve made to be reflected on your OwnLocal Platform.